DOMAIN & TRAFFIC PLATFORM
We monetize your domains
The intelligent platform for domain monetization — optimize your portfolio for maximum yield.
Ayo
ayo.de — international domain & traffic platform for Proxify AB: monetize parked domains, parking dashboards, marketplace/advertiser flows; built for multi-market delivery.

Overview
- AI-assisted coding with strict human review — scaffolding, tests, and boilerplate; I own merges, queries, and production boundaries.
- Internationalized the product for multi-market delivery — locale-aware flows, copy, and configuration without blocking releases.
- Integrated numerous parking and traffic providers and third-party APIs behind clear adapter boundaries.
- Improved performance, reliability, workflows, and release discipline — CI gates, tests, and maintainable Laravel/PostgreSQL services.
Challenge
An international product with numerous external parking and traffic providers — each with different contracts, payloads, and failure modes — needed to scale without blocking feature delivery.
Approach
Built adapter layers for provider integrations, internationalized the product surface, and used AI-assisted development for scaffolding and tests with strict human review. CI and PHPUnit gates before every merge.
Solution
Laravel APIs with clear integration boundaries, locale-aware UI flows, and Docker-backed deploys. AI accelerated boilerplate; I owned query performance, auth, and data integrity.
Results
- Production platform live at ayo.de with international surface and numerous provider integrations.
- AI-augmented delivery velocity with human review — tests, documentation, and maintainable architecture for ongoing Proxify AB iteration.
Business impact
- Users can evaluate revenue and act on traffic opportunities in one place.
- Extensible base for future marketplace and advertiser capabilities.
Scale
Public-facing SaaS-style platform for domain owners and traffic buyers.
Lessons
- Dashboard clarity matters as much as raw metrics for product trust.
- Incremental delivery allowed the business to learn without blocking launches.
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